Netherlands: healthy nutrition starts early
Health is a hot topic in the Netherlands, where discussion centres on childhood and teenage obesity, among other concerns. With a strong partner at our side, we are tackling this issue.
According to a report from the Dutch health agency, obesity is one of the country’s greatest health risks. Approximately one in seven children in the Netherlands is overweight. Our childhood and teenage years shape our tastes and behavioural patterns. When it comes to healthy nutrition, not only is it important what kind of example is set for children at home and at school, but also what options they find in restaurants and supermarkets. As a food retailer, we believe that we have a responsibility to help promote a healthy lifestyle.
To assist us with this, we sought out an expert on the topic in the Netherlands. We recently began partnering with the JOGG foundation (Jongeren Op Gezond Gewicht – “Getting children & teenagers to a healthy weight”) to help children and teenagers become familiar with wholesome food. We also want to reach adults in their environment, particularly parents and teachers. At the moment, we are cooperating closely with the foundation to plan a joint campaign that we hope will inspire families with children to make healthy nutritional choices. The partnership is still in its infancy and will run until the end of 2020. We will keep you posted on our joint measures!
And how can we make lasting improvements in cultivation on a wide scale? In the Netherlands, we are finding the answers in a joint project with suppliers and producers.
We align our actions with our core values: simplicity, responsibility and reliability. These values also express the way the ALDI North Group sees and approaches compliance.
The trust of our customers is our most valuable asset. That is why we listen carefully to what they want. For more than 100 years, we have consistently and systematically tailored our products and services towards the demands of our customers.
The dialogue with our stakeholders provides us with valuable insights for our CR efforts. We are in contact with customers, employees, NGOs, initiatives, associations, suppliers, business partners, works councils and unions.
Climate change concerns everyone, so doing our part to protect the climate is a matter of course to us. A great deal is happening at our stores, because they are where we will be able to save the most CO2.
It is an icon and has even made its way into a museum – the ALDI North plastic shopping bag. However, due to floating islands of plastic in the oceans, beaches littered with refuse and microplastics in our environment, it is clear that the disposable bag has finally outlived its usefulness.